Eventa Digital service

Send the right message to each participant at the right time.

Segmented invitations, confirmations, badge delivery, reminders, practical updates and post-event follow-up.

The client challenge

What needs to change.

When every participant receives the same message, important information is missed and communication volume increases. Teams also struggle to coordinate invitations, confirmations, badges, reminders and last-minute operational updates.

Eventa’s response

A service designed around the outcome.

Eventa maps each communication to a participant profile and a specific moment in the journey. Email provides structured information while WhatsApp supports timely, concise and action-oriented messages within the applicable consent framework.

Service scope

Event Email & WhatsApp Journeys

Contact segmentation

Email and WhatsApp journeys

Confirmations and reminders

Campaign reporting

How we deliver

A clear process from definition to results.

Map

List participant profiles, consent sources, decisions and operational moments.

Write

Create message sequences, templates, variables and calls to action.

Connect

Link registration status, badge data and campaign tools.

Monitor

Track delivery, clicks, replies and exceptions requiring human follow-up.

Technology & channels

The right ecosystem for the journey.

Transactional email
Marketing email
WhatsApp Business Platform
Registration platform and CRM

Deliverables

Concrete outputs your team can use.

Communication journey map
Segment and trigger rules
Email and WhatsApp templates
Campaign scheduling and testing
Delivery and engagement dashboard

Who is it for?

A service adapted to your audiences and operations.

Event organisersRegistration teamsExhibitors and sponsorsVIP and hosted buyer programmesHybrid events

Eventa in pictures

Event Email & WhatsApp Journeys in pictures.

A dedicated visual world created for this service, completed by Eventa’s event environments.

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**Email and mobile communication journey**Dedicated Eventa service visual

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**Digital journey and participant check-in**Eventa concept visual

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**Content studio at the heart of the event**Eventa concept visual

Email and mobile communication journey — motion sequenceLightweight motion preview tailored to this service

Performance indicators

Measurement connected to business decisions.

Delivery and read rates

Click and response rates

Badge or registration completion

Unsubscribe and messaging-error rates

Application example

A hosted-buyer communication journey

A buyer can receive an invitation, application reminder, approval, travel request, appointment agenda, QR badge and post-event survey through coordinated email and WhatsApp messages.

Frequently asked questions

Specific answers for this service.

Can WhatsApp messages be automated?

Yes, using approved templates, valid consent and triggers from registration or CRM data.

Can participants reply to the messages?

Yes. We can define reply paths, automated answers and escalation to a team member.

Can you deliver badges by both email and WhatsApp?

Yes, when the registration system exposes the required badge or confirmation data.

Your digital project

Let’s design the right journey.

Tell us about your event, audiences, current tools and expected results. We will recommend a practical scope and the next steps.